As we head towards the Super Bowl, buzz—and speculation—continue to surround our Super Bowl ad.
This week, both the Wall Street Journal and CNN (see photo below) ran features about newcomers to the Super Bowl ad scene – and both focused in on the ad kgb will run in the big game. The suspense continues!
There has been lots of speculation on our facebook page and in the press about our ad and we can guarantee there are exciting things coming – watch this space!
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kgb_ Special Agents are tireless and relentless in their search for the answers to America’s questions. And what does America want to know, you ask? Well, today’s buzz centers on America’s affair with Facebook:
How much time is too much time on Facebook?
A number of psychologists are exploring their patient’s preoccupation with Facebook, in particular Dr. Michael Fenichel. Dr. Fenichel describes Facebook addiction as a situation where being on Facebook takes precedence over daily living activities. He suggests that many people underestimate the vast amount of time spent on Facebook at home, at work, and even on-the-go by cellphone.
While Facebook addiction isn’t a bonafide mental health disorder, internet addiction is currently being considered for inclusion in the upcoming DSM-V, the official diagnostic manual for mental health professionals. A number of academic papers have been written on the topic of internet and social networking addiction along with related topics like cellphone addiction.
Psychologists begin to look at Facebook use as an addiction when the behavior is demonstrating harm to social relationships, work life, etc.
Dr. Joanna Lipari, a clinical psychologist practicing in California, recommends that Facebook users be aware of signs of a problem brewing such as:
Losing sleep over Facebook
Spending more than an hour a day on Facebook
Becoming obsessed with old loves or exes that you reconnect with on Facebook
Ignoring work to sneak onto Facebook
Feeling anxious when you actually consider quitting Facebook
Facebook, launched by the world’s youngest billionaire Mark Zuckerberg, has over 300 million users worldwide, half of whom log on to the site every day.
Source: Are you a Facebook addict?
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kgb_ Special Agents are tireless and relentless in their search for the answers to America’s questions. And what does America want to know, you ask? Well, today’s buzz is about fun on Facebook:
Any good new games online?
Café World debuted on Facebook on September 30th and is making social game history. In its first seven days, more than eight million users became cyber restaurateurs. At this writing, 15 million Facebook members have used the app.
The premise of the game is a simple one: You make food and run a restaurant.
Roy Sehgal, general manager of Club Studio, the new Zynga game design studio that built Café World in five months, describes the game as an “ultimate cooking and restaurant empire building game.”
Players select the dishes, buy the ingredients, cook it, and serve it up to the customers. Players can also earn virtual currency if they run their restaurant well and the coins can be spent on redecorating the restaurant or other fun stuff. Participating only minutes each day keeps the game rolling.
Whether the game is that good or simply the product of robust viral marketing is unclear. Some imply it is a close copy to a few other cooking games and should not deserve such merit.
Why do people like it? Maybe because the simple act of feeding people is good for the soul.
Will it develop a loyal following or fizzle out? What do you think?
Playing Café World on my Facebook
Source: The making of Zynga’s Cafe World, the fastest growing social game in history
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Eric Farthing asked us the following via our Facebook group:
What is the deepest man has gone under the surface of the earth?
This got our Agents talking, and we did a bit of research on this. Here is what we found.
A: There is on-going debate as to the deepest man has gone in to the Earth’s crust. In terms of deepest holes, Kimberly Mine and Jagersfontein Mine, both diamond mines and both in South Africa, battle it out for the deepest hole. Historian Steve Lunderstedt concluded that Jagersfontein Mine was the deepest in 2005.
More details:
The biggest man-made excavation is actually the Bingham Canyon Mine in Utah. This mine is 0.75 miles (1.2 km) deep, 2.5 miles (4 km) wide, and covers 1,900 acres. However, Jagersfontein and Kimberley are deeper so are probably the deepest that man has actually trodden.
However, these pale into insignifance compared to the Kola Well on the Russian Kola penninsula. This hole is 40,o00 feet deep! The Kola well has now penetrated about halfway through the crust of the Baltic continental shield, exposing rocks 2.7 billion years old at the bottom (for comparison, the Vishnu schist at the bottom of the Grand Canyon dates to about 2 billion years–the earth itself is about 4.6 billion years old). However, man has not entered at this depth – so this doesn’t answer Eric’s question!
Since Jagersfontein was established in 1888, two of the ten biggest diamonds ever discovered, the Excelsior and the Reitz (now called the Jubilee) were mined from there.
This whole area sparks great debate in the geological circles and we would love your input into our findings.
Sources:
http://www.gi.alaska.edu/ScienceForum/ASF7/725.html
http://www.kennecott.com/
http://www.showcaves.com/english/za/mines/Jagersfontein.html
http://www.news24.com/News24/South_Africa/News/0,,2-7-1442_1708011,00.html
http://officespam.chattablogs.com/archives/2006/10/worlds-largest-manmade-hole.html
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